Growth Slowed, but Profits Didn’t

GDP was revised lower, but corporate profits are still climbing. That split matters.

The economy just got marked down, but corporate America did not. First-quarter GDP growth was revised lower to a 1.6% annual rate, down from the earlier 2.0% estimate and below what economists expected.

That sounds like bad news, and for the broader economy, it is not great. But the market’s real focus is the other side of the report: corporate profits rose 17% from a year earlier.

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The Economy Is Losing Speed

The first-quarter GDP revision confirms what a lot of the recent macro data has already been hinting at.

Growth is slowing.

The U.S. economy expanded at a 1.6% annualized rate in the first quarter, down from the prior estimate of 2.0%. That is not recessionary, but it is not strong either. It puts the economy in a slower-growth lane at a time when inflation, rates, energy prices, and consumer stress are all still part of the story.

The downgrade was largely tied to a lower estimate for inventory investment, which is a volatile category. That means investors should not treat the GDP revision as proof that demand suddenly fell off a cliff.

But the softer consumer-spending revision is more important.

Consumer spending rose at a 1.4% rate, down from the earlier 1.6% estimate. That matters because the consumer has been the backbone of this cycle. Households kept spending through higher rates, higher prices, and nonstop recession calls. If that engine is slowing, the market needs to pay attention.

This is not a panic signal. It is a pressure signal.

Growth is still positive, but the economy has less cushion than it did a few quarters ago.

The Consumer Is Still Spending, But With Less Force

The consumer story is getting more selective.

Spending is still rising, especially in services like healthcare. But the pace is cooling. That fits with the broader picture we have been tracking: real wages are under pressure, gasoline prices are high, consumer sentiment is weak, and households are getting more deliberate.

This is what a slower consumer economy looks like.

People do not stop spending all at once. They shift spending. They protect essentials. They delay big-ticket purchases. They hunt for value. They trade down. They spend on healthcare, groceries, insurance, and utilities before travel, apparel, restaurants, electronics, and home upgrades.

That creates a market where the broad consumer basket is not equally attractive.

Staples, value retail, healthcare demand, and select services can hold up. Discretionary names need stronger proof. If a company depends on households feeling wealthy, flexible, and optimistic, the setup is weaker.

The GDP revision reinforces that point.

Consumers are not gone. They are more constrained.

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Corporate Profits Are The Bright Spot

Now for the better news.

Corporate profits after tax, excluding inventory valuation and capital consumption adjustments, rose 3.3% from the prior quarter and 17% from a year earlier. That was the strongest year-over-year gain since the fourth quarter of 2021.

That is a big deal.

It shows that companies are still protecting earnings even as the economy slows. This is why the stock market has been able to stay resilient despite ugly consumer sentiment and softer growth numbers. Investors are not buying the whole economy. They are buying earnings power.

That distinction matters.

The economy can slow while the market keeps rewarding companies with pricing power, cost discipline, automation, AI-driven productivity, and exposure to durable demand.

This is exactly the kind of backdrop where profit quality becomes the main screen. Revenue growth is nice. Margin expansion is better. Free cash flow is better still.

If companies can grow profits in a 1.6% GDP world, they deserve attention. If they need a hotter economy to make the numbers work, they deserve a discount.

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This Is A Margin Market

The profit data tells us something important about the current cycle.

This is not a classic demand boom. It is a margin market.

Companies are using pricing, technology, automation, restructuring, and scale to defend earnings. Some are benefiting from AI. Some are benefiting from higher rates. Some are benefiting from essential demand. Some are simply running leaner after years of cost cuts.

That is why profits can look better than GDP.

But it also means the market is less forgiving.

When growth is strong, weaker companies can get pulled higher by the cycle. When growth slows, the market starts separating the real compounders from the passengers. A company needs a clear reason why earnings keep moving higher despite softer demand.

That reason can be:

  • pricing power

  • recurring revenue

  • automation gains

  • essential demand

  • cost discipline

  • strong balance sheet

  • exposure to capital-light growth

Without one of those, the stock is more vulnerable.

This is where investors need to be stricter. A slowing economy with strong profits is not a green light for everything. It is a green light for quality.

The Fed Still Does Not Get An Easy Answer

The GDP revision gives the Fed something to think about, but not enough to force a policy shift.

Yes, growth slowed. But growth is still positive. Consumer spending is cooling, but not collapsing. Corporate profits are strong. The labor market has been steadier than feared. Inflation is still the problem.

That leaves the Fed stuck in the same awkward position.

It cannot ignore slower growth. But it also cannot cut aggressively while inflation remains elevated and corporate profits are still healthy. A 1.6% GDP print creates caution. It does not create urgency.

That matters for markets because rate-cut hopes still need better evidence.

If growth keeps slowing and inflation cools, the Fed gets room. If growth slows but inflation stays sticky, the Fed stays trapped. That second scenario is the uncomfortable one because it puts more pressure on consumers and rate-sensitive sectors while keeping borrowing costs elevated.

This report does not change the Fed story. It confirms the Fed has to wait.

What This Means For Investors

The market takeaway is direct: buy earnings durability, not macro hope.

A lower GDP revision weakens the case for aggressive cyclical exposure. But the profit data strengthens the case for high-quality companies that can expand earnings even when the economy is not booming.

That favors:

  • healthcare demand

  • enterprise software productivity

  • value retail

  • insurance and financial infrastructure

  • companies with strong free cash flow

  • businesses using AI to improve margins

It hurts:

  • weak consumer discretionary

  • rate-sensitive speculation

  • heavily indebted companies

  • companies with no pricing power

  • businesses relying on a broad economic reacceleration

The economy is not breaking. But it is slowing enough that investors should stop rewarding lazy growth stories.

Actionable Stuff

Do Not Treat Slower GDP As A Recession Call

Growth was revised lower, but the economy is still expanding. This is slowdown, not collapse.

Follow The Profit Signal

Corporate profits rose 17% from a year earlier. The market will keep rewarding companies that can defend earnings.

Favor Margin Expansion

In a slower-growth economy, margin discipline matters more than headline revenue excitement.

Be Careful With Discretionary Demand

Consumer spending is still positive, but the pace is cooling. Weak consumer names need stronger proof.

Avoid Stocks That Need Fed Rescue

This report does not give the Fed enough reason to rush into cuts. Rate-sensitive trades still need caution.

Top Picks

Microsoft (NASDAQ: MSFT)

Microsoft fits this environment because it sits directly at the intersection of profit durability and productivity.

When GDP slows, companies start looking for ways to do more with fewer resources. That is Microsoft’s lane. Azure, Copilot, Office, GitHub, and enterprise security all help businesses automate workflows, improve output, and reduce friction across teams.

The key is that Microsoft is not just exposed to AI as a concept. It is turning AI into enterprise products with real distribution. That matters in a market where investors are no longer willing to pay for AI storytelling alone.

Microsoft also has the kind of recurring revenue and balance-sheet strength that works when macro growth cools. The stock is expensive, but the premium is backed by earnings quality.

What to watch: Azure growth, Copilot adoption, enterprise AI spending, operating margins, and whether AI keeps lifting revenue per customer.

UnitedHealth Group (NYSE: UNH)

UnitedHealth is a strong fit for a slowing-growth economy because healthcare demand does not disappear when GDP gets revised lower.

Consumers can delay travel, electronics, and home upgrades. They do not stop needing healthcare. That gives UnitedHealth a durable demand profile at a time when investors should be more selective about consumer exposure.

The company also brings scale, cash flow, and a business model tied to one of the economy’s most persistent spending categories. That does not make it risk-free. Regulatory pressure, medical-cost trends, and political scrutiny always matter. But in a slower economy, defensive earnings power has real value.

UNH is not a high-multiple AI excitement trade. It is a quality defensive compounder for a market that needs more earnings reliability.

What to watch: Medical cost ratios, Medicare Advantage trends, Optum growth, regulatory headlines, and cash-flow strength.

Chubb (NYSE: CB)

Chubb is a strong pick for a market that wants earnings quality without depending on faster GDP growth.

Insurance is a necessary category, and Chubb has the underwriting discipline to navigate inflation, risk pricing, and market volatility. Higher rates also support investment income, which remains valuable while the Fed stays cautious.

This is the kind of financial investors should prefer in a slower-growth environment. It does not need a lending boom. It does not need a consumer spending surge. It needs disciplined underwriting, pricing power, and steady demand for protection.

Chubb fits the profit-quality theme better than more economically sensitive financials.

What to watch: Combined ratio, premium growth, investment income, catastrophe losses, and commercial pricing trends.

Costco Wholesale (NASDAQ: COST)

Costco remains one of the best consumer names for an economy where spending is positive but more cautious.

The GDP revision showed consumer spending still growing, but at a slower pace. That is exactly the environment where Costco’s value proposition becomes more powerful. Households still need groceries, household goods, fuel, and essentials. They just want better value and more trust when they buy them.

Costco’s membership model gives it recurring revenue, strong loyalty, and a built-in traffic advantage. It can keep gaining share as consumers become more deliberate with their budgets.

The stock is rarely cheap, but this is not the moment to prioritize cheap over durable. Costco is expensive because the business model works.

What to watch: Renewal rates, traffic, comparable sales, private-label growth, fuel trends, and whether middle-income shoppers keep trading into value.

Bottom Line

The Big Takeaway

GDP growth was revised lower, but corporate profits are still rising fast.

What It Means

The economy is slowing, consumers are cooling, and the Fed still does not have enough room to rush into cuts. But corporate America is still defending margins and growing earnings.

How To Play It

Own profit durability. Favor companies with recurring revenue, essential demand, pricing power, automation benefits, and strong cash flow. Avoid weak growth stories that need faster GDP or easier money to work. This is not a market for broad optimism. It is a market for companies that can keep earning through slower growth.

That’s it for today’s edition—thanks for reading! Reply to this email with any feedback or let me know which macro trends or markets you’d like me to cover next.

Best Regards,
—Noah Zelvis
Macro Notes